Metal Cutting

Bosch Power Tools India appoints Mr. Nishant Sinha as Regional Business Director, India & SAARC

Mr. Nishant Sinha Regional Business Director, India & SAARC

Mr. Nishant Sinha is appointed as the Regional Business Director, India, and SAARC to accelerate the growth of Bosch Power Tools through a greater consumer connect and focused channel expansions



Bengaluru: Bosch Power Tools India, a market leader in the power tools segment that offers a complete range of power tools for construction, woodworking, and the metalworking industry, has appointed Mr. Nishant Sinha as the Regional Business Director for India & SAARC. Nishant will bring his rich business experience to lead the growth of the power tools products, accessories, measuring tools, lawn & garden tools, and after-service businesses across multiple channels at Bosch Power Tools.


Mr. Sinha aims to develop a stronger customer-connect and focus on effective channel expansion for deeper market penetration of the power tools division. With an advanced approach, Nishant along with his team will work to broaden the reach of power tools, accessories, and measuring tools through alternate channels, while also strengthening the digital and services network of the brand.


On his appointment, Mr. Nishant Sinha said, “I am happy to lead the Bosch Power Tools division in India and SAARC and look forward to fostering a collaborative work culture delivering high-performance standards to provide superior value to the customers and stakeholders. Bosch Power Tools in India and SAARC have exceptional people and an innovation-oriented work culture that has ensured its past successes as a market leader. I endeavor to channelize its full potential to propel growth and a wider outreach with customer-focused quality-driven initiatives.”


Nishant is an engineer from I.T. Banaras Hindu University and has a post-graduate degree from IIM Calcutta. His vision for the company is to curate compelling value propositions and customized solutions satisfying customers while adding value to the organization and its customers across relevant markets.


About Bosch Power Tools

The Robert Bosch Power Tools GmbH, a division of the Bosch Group, is one of the world’s leading providers for power tools, power tool accessories and measuring tools. In 2018, its roughly 20,000 associates generated sales of 4.6 billion euros, about 85 percent of which outside of Germany. The division stands for customer focus and great engineering progress. The core success factors are innovative strength and pace of innovation.

About Bosch Group

The Bosch Group is a leading global supplier of technology and services. It employs roughly 410,000 associates worldwide (as of December 31, 2018). The company generated sales of 78.5 billion euros in 2018. Its operations are divided into four business sectors: Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. As a leading IoT company, Bosch offers innovative solutions for smart homes, smart cities, connected mobility, and connected manufacturing. It uses its expertise in sensor technology, software, and services, as well as its own IoT cloud, to offer its customers connected, cross-domain solutions from a single source. The Bosch Group’s strategic objective is to deliver innovations for a connected life. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is “Invented for life.” The Bosch Group comprises Robert Bosch GmbH and its roughly 460 subsidiary and regional companies in over 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. The basis for the company’s future growth is its innovative strength. At nearly 130 locations across the globe, Bosch employs some 68,700 associates in research and development.

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